Who We Are

Burning incense sticks with swirling smoke

Hello, Welcome to Fresh Fragrance

We are an award-winning manufacturer, trader, and exporter of high-quality incense sticks, dhoop sticks, and much more. We offer soothing fragrances from all around the world! With a wide range of fragrances from across the Indian subcontinent, we provide everything needed in terms of helping you relax, meditate, and pray. From floral scents like fresh rose to fruity scents like fresh lime to earthy and exotic fragrances like fresh sandalwood, we have a vast variety of fragrances for your personal needs. We offer quality assurance. With a long-standing reputation for providing only the best quality products and exceptional customer service, we're sure you'll love our selection of products. We carefully select only the finest ingredients and make use of them in each of our products, ensuring that they're safe for you and your loved ones, and distribute them as wanted. Our vision and mission are to provide you with fragrances of the utmost quality, ensuring a relaxed atmosphere and instant uplift in your mood. 

Our Story

Incense is a $38 Billion annual sales according to the Department of Trade. Incense’s ability to create a sense of calm and relaxation has been scientifically proven. Incense is an ancient therapy that has been used for centuries as a way to produce a sense of tranquility, happiness, and relaxation. Certainly, I didn’t know how calming fragrances can be until I started working as a well-known perfume sales agent in Saudi Arabia. I became a passionate and enthusiastic learner of unique aromas, and this is where I came up with the idea of starting my own business dealing with fragrance-related products. I returned to India in 1998 and started working as a sales agent for well-known agarbatti companies. After gaining extensive knowledge, my wife, M.S. Shabeen Taj, and I founded Fresh Fragrance in 2006, with a workforce of twenty people. In a year, our products had spread across the country, and with the help of our loyal customers, retailers, and dedicated employees, we expanded our operations and launched a new brand, J.K Products, in 2007, with a new line of agarbatti products. We've been in the incense business for over a decade now, and we always put quality, authenticity, and innovation at the forefront of everything we do.

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